By partnering with MAXA and creating both a system that’s really powerful for our staff and also our agents, at the moment when marketing is becoming more important for us. 

It provides that opportunity and allows us to keep our brand standards alive, but also gives us freedom. And that's what really is important to us. We're giving everyone lots of options and lots of templates and lots of beautifully designed collateral that they can then use in the way that they want to market.